TAANZ Gala Awards Case Study | Motive Events
Industy
Location
Numbers
Retail
Auckland
720 PAX
MOTIVE DELIVERED
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The Spark
Motive was engaged to create the ultimate celebration for the travel industry — the TAANZ Awards — recognising the sector’s achievements and successes. The goal was to deliver a standout “night of nights” that showcased industry excellence, celebrated sponsors in creative and meaningful ways, and maximised impact .
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The Motive
Motive designed an elegant and high-energy evening that perfectly balanced recognition, entertainment, and sponsor engagement. Each sponsor activation was seamlessly integrated into the program, enhancing the experience for delegates while creatively highlighting their brands. The event featured striking stage and lighting design, premium AV, engaging theming, and interactive elements that kept energy levels high throughout the night. Every detail was curated to deliver a cohesive, premium experience that left a lasting impression on attendees and sponsors alike.
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The Moment
The TAANZ Awards were a resounding success, leaving guests inspired and fully immersed in the celebration. Sponsors were showcased with impact, attendees celebrated industry achievements in style, and the night demonstrated Motive’s ability to deliver extraordinary, memorable experiences. The event reinforced Motive’s reputation for creativity, precision, and delivering “wow” moments that exceed expectations.
